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Editing

You have already written your white paper, brochure, or ad copy but it needs some polishing.  I will work with your material to ensure it communicates your message in a way that engages, informs and delights your audience.  Clean, concise and conversational language is the goal.

  1. I can edit your press release to ensure the lede isn’t buried and you pique reporters’ interest.
  2. Rough copy on your website can be reformatted to catch the reader’s eye and pull them into your story.
  3. Your product brochure is all over the place.  I will tighten and sharpen the focus so they read it and show it to someone.
  4. Your blog entries aren’t telling captivating stories.  I’ll help you fix the storytelling.

 

Contact me to discuss your needs.